The presence of cement tiles as floor and wall covering indoors is established and continues to grow as architects and designers find new uses that enhance their projects. To a lesser extent, the uses of these versatile, colorful tiles outdoors are slowly being discovered. Their use on building facades and walls creates a work of art that compliments the building architecture and design. Cement tiles are prominently used outdoors in a few hotels such as the SLS Miami and SLS Las Vegas as pool decking. The stunning addition of patterned tiles in those areas creates a bright colorful background to the pool designs as bathers and sun worshippers relax sipping Pina Coladas.
An important factor to consider when using cement tiles is the use of the appropriate sealant for indoor or outdoor installations. We have conducted tests that provide clear evidence that the use of a top coat with UV filters is vital to maintaining the vibrant colors in cement tiles. Without the UV filters, the colors can noticeably fade in as little as four to five months.
A colorful cement tile was selected and prepared by marking off spaces where two sealant treatments would be applied. A Control section on the tile with no sealant was allotted. The test articles were:
Dry-Treat – Stain-Proof, a premium Impregnating/Penetrating sealant.
Villa Lagoon Grout Release and Top-Coat Sealant, a co-polymer top-coat sealant containing UV Filters.
The products were applied as directed by the manufacturer. Two coats of the VLT Grout Release/Top-Coat were applied and allowed to dry for 24 hours. The Dry-Treat/Stain Proof was applied in succession 3 times and allowed to dry for 24 hours.
On May 9, 2016, the tile were placed outdoors in an open space, no shade or covering. The tile was exposed to all weather elements present in Gulf Shores, Alabama. The weather there is typically hot, humid, lots of sun and lots of rain. Temperatures ranged from 70 F to 95 F with heat indices of >105 F. The tile was not maintained or cared for in any manner. The tile was often in direct all-day sunshine from May 9, 2016, thru September 21, 2016. Periodic rain and thunderstorms occurred, no hail or other weather events were present.
Initially, on the test tile just after application of the Dry-Treat a slight change color (enhancement) was noticed but faded over the course of the 24 hour drying period.
The VLT Grout Release/Top-Coat Sealant showed a marked color enhancement that continued through the entire test period.
The test tile was brought inside on Sep 21, 2016, after 19 weeks+ 2 days exposure.
The tile was allowed to cool to room temperature prior to observations being recorded.
The test (Treated) tile was compared to an identical tile (Control) that had been stored in a sealed box in a warehouse. It had never been exposed to sunlight.
The Treated tile showed obvious effects of weather. On the Treated tile, the Control section where no sealant was applied showed fading in all the colors except for the white portions of the tile.
The VLT Grout Release/Top-Coat treated section of the tile showed no fading and the color remained vibrant and rich.
The Dry Treat/Stain Proof/Impregnating sealant showed comparable fading as in the Control (no Sealant section).
The results of this simple test demonstrate that for outdoor use of cement tile, the VLT Grout Release/Top Coat co-polymer sealant with UV filters prevents fading and we consider it to be a superior treatment than the Dry Treat/Stain-Proof product for outside use.
The use of the VLT Grout Release/Top Coat co-polymer sealant provides an appealing color enhancement effect on cement tiles.
The UV filters prevented the colors from fading when exposed to bright sunshine for a long period of time. Though not tested in this experiment, we believe the VLT Grout Release/Top-Coat co-polymer sealant will prevent staining from bird droppings and other organic stains from leaves and natural debris.
Alfred, the well known brand of LA coffee shops has opened a new tea shop in Melrose Place with the most relaxing decor. Read about it in Hollywood Reporter.
Owner/ designer Joshua Zad came back to us once more for the perfect tile for his vision for Alfred Tea Room.
Designer Melissa Adams at Villa Lagoon Tile came up with this soothing, fun fantasy vine exclusively for Villa Lagoon Tile and it is a lovely compliment to the pink decor in the new Alfred Tea Room.
Stop in for a refreshing sip and let them know that you noticed the tile :o)
The buzz about Austin’s new Hotel Van Zandt is really hitting the airways. Mark Zeff’s music driven design is a true chart-topper and keeping in harmony with Zeff’s vision you will absolutely find Villa Lagoon Tile. As explored in the most recent issue of Interior Design, cement tile is among The Van Zandt’s hits.
As the song says, “everything old is new again”, and cement tile is no exception. As the cement tile craze ramps up in the West you can find this old world tile used in new school ways at many of your favorite eateries. Check out a few examples of the bite Villa Lagoon Tile has taken out of the food world.
Not so long ago Dave and I were passing through the PARIS CHARLES DE GAULLE airport and immediately upon disembarking the airplane, we were walking over colorful cement tiles in the concourse. Now, where in the world is there more foot traffic than a big international airport ? And these tiles look really good considering all the suitcases and strollers rolling over them daily.
These energetic abstract patterns were a delight after a long airplane flight. We think the cement tile installation in Paris’ Charles DeGaulle Airport in Paris are a testament to the durability of well made cement tiles.
One of our most fun projects was making the many patterns of tile that Philippe Stark called for in his design for the SLS Vegas hotel pool area. The project consisted of 2 large ‘rug like’ areas of a patchwork of pattern with a solid color Black tile border around each. This was not our first Phillipe Stark project but it was the largest. We also made cement tile for YOO Panama.
The pool bar at the Las Vegas SLS Hotel is called FOXTAILS.
Quite a bit of organization was required by us, our tile workshop and the installers. The contractor was Ferraro Marble of Las Vegas and they were great to work with.
While many of the patterns were traditional designs for which we already had the molds, there were some that we had to make from scratch. The project required many pre-order samples going back and forth as most large commercial jobs do. Once they saw the quality of our tiles and that we were able to tackle this complicated order, everyone was ‘on board’ and the fun began.
Our factory used color coded sticky tape on the tile boxes to assist Ferraro Marble in identifying which tile was in which box. Even with that help, we know it was a real challenge to follow the designer’s layout exactly.
We also provided the black and white tile used in a chevron pattern on the DANCE FLOOR in the nightclub in the hotel. So many delightful patterns can be created with solid color tiles. We think this is an option seldom explored by many designers. The potential for plaids and large scale repeating or non-repeating patterns is limitless.
In keeping with the B&W theme throughout the SLS Vegas, the Sundries shop has our black and white cement tile.
One thing is for sure, Villa Lagoon Tile’s Custom Patchwork at the SLS Vegas is the perfect setting for the Sports Illustrated Swimsuit Models !!
Villa Lagoon Tile’s angular patterns “Tugboat” & “Man Overboard” (Named after the Nautical flags they represent) create a lively floor in the newL’Amico NYC, a new restaurant from well known chef Laurent Tourondel in the Eventi Hotel. He is serving an Italian-influenced menu in a chic semi-rustic setting. We spotted a photo and a tantalizing description of the good eats in Architectural Digest.
When Boston’s Fairmont Copley Plaza Hotel did a huge renovation of the 100 year old Oak Room, we were happy to have our custom cement tile be a part of the new decor by Powerstrip. Using an historic pattern and brilliant colors, the designers used a Villa Lagoon Tile cement tile in a well known Cuban pattern which coordinates beautifully with the richly paneled room decor.
The Oak Room dining room has been open and serving for over 100 years. Decades of renovations had slowly stripped any actual oak wood from the restaurant and bar space. Further major changes had removed a Merry-Go-Round Bar that was installed during Prohibition and remained until the 1970’s.
Powerstrip’s redesign seamlessly merges the original Beaux-Arts love of bold wall paneling with a contemporary architectural language and finish. The copper bar (the longest in North America) is emblazoned, “We serve the Nation.” Now a sophisticated spot in the Fairmont for farm-to-table American eats, craft drinks & hobnobbing.
Interestingly the designers chose to lay this tile in a different way than the usual of each tile rotated 90 degrees. Here they rotated every other tile 90 degrees and laid them in rows which creates a zig-zag chevron effect.
The wine cellar with Villa Lagoon Tile cement tile in custom colors.
VIDEO: Watch the transformation in action below…the VLT tile goes in at about 38 seconds marker. Note how they protected the freshly laid tile from the other trades once it was laid. This is one key to a good outcome.
Let us provide custom encaustic cement tile for your next renovation or new build and help elevate your design into the WOW! category.
The Hotel Goleta, now a Kimpton Hotel in California, has been transformed into a chic flip-flop zone for relaxing surf style called The Goodland Hotel. The newly refurbished Santa Barbara, Calif. hotel features 158 guestrooms and suites designed in beach-chic SoCal style for a postcard perfect Santa Barbara stay.
The designers utilized our cement tile in several patterns to achieve this new stylish decor.
Villa Lagoon Tile’s “Mixed Gray Hexagonal” tile covers the lobby and reception area in Santa Barbara’s The Goodland Hotel.
Our Mixed Gray Hex tile comes in a balanced mix of 4 shades of gray. At the Goodland they threw in a handful of additional hex tiles also.
The Franklin Room continues the trend of bringing back Chicago’s history of neighborhood taverns, but with a classy, upscale, decor which includes a entire floor of Villa Lagoon Tile.
This lively lunch and dinner spot sports expensive bourbons in cages and an emphasis on great “pub grub” and serving liquor neat.
Ladies and Gentlemen are welcome…so says the sign at Chicago’s new pub/ tavern/bar/restaurant The Franklin Room. The Franklin Room is a proper city tavern and urban speakeasy located in the popular River North neighborhood. Described by Google as “Creative, wide-ranging American menu & brown booze, sake & tons of beers in a subterranean space” and we would add “sporting a handsome hand crafted herringbone tile floor from Villa Lagoon Tile”.
In areas around the entrance and the bar a coordinating checkerboard pattern is made from two shades of VLT’s solid color cement tiles.
With such a wide expanse of richly colored and patterned cement tiles it is easy to see how custom cement tiles can really contribute to creating a special atmosphere in a restaurant or bar.